Shop and products
The storefront and filters
How products look on the website: cards, listings, filters, search, product pages and the basket.
- 4 minute read
- 4 interactive walkthroughs
- For everyone shaping the shop pages
Storefront settings#
The Storefront tab in the products area sets how products appear on the website: whether the catalogue and prices are on, the addresses of the listing and product pages, what products are called, the listing heading, introduction and how many show before Load more.
Under Look, choose the card style (Standard, Minimal or Framed), the picture shape (Square, Portrait or Landscape), the columns on a computer, the order on listing pages, and whether cards show the summary, key facts and a Quick add to basket button for products without options. Category tiles add pictures of the categories above the products. A sketch beside the settings shows the look as you change it.
Content
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Catalogue and prices
Look
Filters
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Products
£24.00£24.00£24.00£24.00A sketch of the listing page.
Step 1 of 6
Catalogue switched on
Adds the listing, category and product pages when you publish.
Reduced motion is on, so the walkthrough waits for you. Use the arrows or pick a step.
Good to know: Storefront settings go live when you next publish the website. Changing an address after publishing breaks old links, so add redirects if you do.
Shop page settings in the editor#
In the editor, the Navigator lists the shop pages: the listing, a category, a product, the basket and the checkout. Choosing one shows it beside Shop page settings, so you can change the cards, browsing, product page, basket and checkout while you look at the result.
Some settings are only here: share buttons on product pages (email, WhatsApp and social networks) and the name of the collections filter, such as Collections or Ranges.
The listing, filters and search#
Listing pages filter by category, by attributes set as filters and by collection, and can offer price, in stock and on offer filters. Each choice shows how many products it would leave, worked out against the filters already chosen, so the number always matches what choosing it shows. Chosen filters appear as chips that can be removed one by one.
Search looks through names, codes and the extra search words you add to products. Typing a product's exact code goes straight to that product.
Products
Search by name or codeStep 1 of 5
Search
Names, codes and extra search words. An exact code goes straight to its product.
Reduced motion is on, so the walkthrough waits for you. Use the arrows or pick a step.
The product page#
A product page shows the pictures, the price with any offer or was price, the options, the quantity and Add to basket, then up to four short points under the button, such as Free delivery over £50. Below come the specification in its groups, the files to download or ask for, and the methods it can be sent by.
You may also like shows the related products, and Recently viewed fills from the products this visitor has looked at, kept in their own browser only.
Product A
£20.00- Free delivery over £50
- Easy returns
Step 1 of 6
The price
With any offer or was price.
Reduced motion is on, so the walkthrough waits for you. Use the arrows or pick a step.
The header basket and the free-delivery bar#
The header carries a basket link with a count of what is in it. The basket itself is a slide-in drawer or a page, as chosen in Shop settings.
With the free delivery progress bar on, the basket says how much more to spend for free delivery, then that delivery is free. Suggest products in the basket shows a few of your featured products underneath.
Products
Search by name or codeYour basket
Spend £10.00 more for free delivery.Product ASize M, Qty 2£48.00Product BQty 1£12.00Discount codeApplySAVE10-£6.00SPRING5: That code cannot be used with other codes.Goods£60.00Discount-£6.00Total£54.00CheckoutStep 1 of 4
The header basket
A link with a count of what is in it.
Reduced motion is on, so the walkthrough waits for you. Use the arrows or pick a step.
Common questions
Why do the filter counts change as I choose?
Each count is worked out against the filters already chosen, so it always matches what choosing it would show.
Can I hide sold-out products?
Yes. In Shop settings under Stock, set Sold-out products to Hidden until restocked.
Do storefront changes go live straight away?
No. They go live when you next publish the website, with the design and site settings.
Related guides
- Add productsProducts, categories, collections, attributes, options, bundles, files and pictures: everything a product can carry.Shop and products
- Publish productsPut product changes live on their own, see what is live straight away, and how products travel with versions.Shop and products
- Search titles and descriptionsGive every page a title and description you chose, rather than accepting the defaults.Search and AI answers
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