Brand and design
Brand ideas
Let AI propose three directions, then apply the one that feels like the business.
- 2 minute read
- 2 interactive walkthroughs
- For people who want a look without starting from a colour wheel
Three directions, no commitment#
Brand ideas takes a few details and returns three directions: colour palette, font feel and a simple logo shape for each. It is a specialist version of "we will know it when we see it", and it is free of commitment until you choose.
Open it from the Theme panel or the website menu. Nothing changes on the site until you press Use this on a direction.
Brand ideas
Three directions to choose from: colours, fonts and a simple logo.
Step 1 of 4
The business name
Used in the logo lettering of every direction, so it is worth typing carefully once.
Reduced motion is on, so the walkthrough waits for you. Use the arrows or pick a step.
- 1Open Brand ideas from the website menu.
- 2Fill in the business name, a few words for the feel and what the business does.
- 3Look through the three directions, then Try again if none land.
Using a direction#
Use this applies the palette and fonts to the website theme in one move, and offers the logo as a downloadable file. From there, every part of the theme can still be adjusted by hand; the idea is a starting point, not a lock.
If one colour of a direction feels right and the rest does not, apply it and fine-tune from the Theme panel. That is the normal route; nobody keeps a found palette exactly as generated.
Brand ideas
Three directions to choose from: colours, fonts and a simple logo.
Step 1 of 4
The three directions
Compare them side by side. Nothing changes on the site until you choose.
Reduced motion is on, so the walkthrough waits for you. Use the arrows or pick a step.
Good to know: Download SVG for the version a printer or sign maker will want, PNG for day-to-day use. Both are yours.
Common questions
Is the logo a real logo?
It is a simple mark to start from: a shape, a colour and letters. Many businesses keep the idea and have a designer finish it; some use it as it is.
Does Brand ideas use my AI allowance?
Yes, like the other AI features. The card in the menu shows the month's count before and after.
Related guides
Something here out of date, or a step that did not match what you see? Tell us and we will correct the guide. Never send a password or an API token.